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MarTech and data sovereignty: Know your customers, own your data – control...

MarTech is changing the game and the rules in marketing and communications. We talk about the necessary analytical skills for dealing with data, the right tools for data sovereignty, and a new mindset...

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Understanding Consumer Behavior Patterns Through 3D Data Visualization

Any business wants to spend its marketing dollars wisely. Creating campaigns that are general in nature likely won’t deliver high revenue. Instead, you want to target as precisely as possible based on...

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